Description

Managerial Economics

Managerial Economics -1 is a book which helps students get familiarised with the concepts and analytical tools in managerial economics applied in various day to day business situations. The textbook meets all the requirements of the new course in Managerial Economics.

Components

We have thoroughly discussed the main theories such as the theory of consumer behaviour, elasticities of demand, methods of demand forecasting, theories of the production function and cost function in the book managerial economics – 1, freely using diagrams, equations and tables.

Objectives

We have tried to discuss the said topics in a simple language. Review exercises at the end of each chapter.We hope this would help the students in their preparations for examinations.

Suggestions and feedback from the teaching fraternity and the students are earnestly solicited and will be highly appreciated to improve further the quality of this book.